Liquorland brand ambassador and owner of the Howick Store Joss Granger delves into her favourite drinks.
Flavoured vodka has become an integral part of our drinks scene, adding simplicity, colour, fl air and, crucially, taste to every mixologists cocktail repertoire. What began with a hit of chilli, a note of sweet berry or a tang of lemon has multiplied and expanded to include just about every flavour you can think of.
Wild tea? Vanilla? Blackcurrant? These days it’s really a case of choose your favourite foods and find a vodka with those flavours, even Kiwi classics such as feijoa, manuka honey or kiwifruit. Start simple, with a splash of your flavour of choice over ice, topped with soda if you wish. Then the world is your oyster.
Liquorland’s Joss Granger says there’s a shift from consumers toward fl avoured vodkas as they educate themselves and are on the hunt for a drink that’s a little more complex and interesting – without requiring lots of ingredients.
“To me that is a Kiwi summer in a glass. And I love 42 Below because it is an iconic New Zealand vodka brand. The bottle is sleek and stylish and it sits in the mid-price range.”
“With flavoured vodkas you can make a quick, simple cocktail style drink, with just your spirit and one mixer.”
Try these:
Joss’ favourite flavoured vodka blend is 42 Below Feijoa served in a tall glass filled with ice and topped with Mac’s Sparkling Apple with a lime wedge – although that’s optional.
“To me that is a Kiwi summer in a glass. And I love 42 Below because it is an iconic New Zealand vodka brand. The bottle is sleek and stylish and it sits in the mid-price range.”
Another refreshing summer idea is Wild and Spice. Take a tall glass with ice and add 45ml Absolut Wild Tea, 30ml fresh lemon juice, 2 barspoons caster sugar and top with ginger beer. Garnish with a slice of lemon.

42Below Kiwi Sipper



